Articles, Tips & Resources to Help Grow Your Business

Digital Marketing Blog

Shopify: The Internet’s Leading eCommerce Platform

Shopify is considered one of the leading eCommerce platforms for businesses. Having an online presence — especially to sell products — has never been more important than it is today, and Shopify is one of the most accessible online store builders available. Chances are you’ve shopped through a Shopify website before and you never even knew it. Creating a Shopify store for your business is the easiest way to sell products online. 
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How to Use Facebook for Your Business

Since Facebook’s creation in 2004, the platform has evolved from a way to connect with your friends, to a global marketplace for individuals and businesses. Considering there are over 2.7 billion active users monthly, the opportunity to connect with an audience on Facebook is basically a given if you are putting in the effort. Using Facebook for your business can not only help build connections, it also allows you to take advantage of the eCommerce economic opportunities on the platform.
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Hashtags 101: Everything You Need to Know about Social Media Hashtags

It’s safe to say that there is no constant when it comes to the digital world except for the need for creativity. I mean, who doesn’t #love a little creativity? Since 2007, hashtags have been an important part of the social media experience and they’re trending now more than ever. What is the magic formula for hashtagging? Creativity plus Market Insights. 
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Website SEO Tips: How to Improve your Google Ranking in 2021

As you may already know, Google updates their algorithms A LOT. SEO guidelines are changed over 500 times a year. This is done not only to keep us digital marketers on our toes, but to improve the quality of search results. While most SEO updates are small and often go unnoticed, Google does make major updates that change Search Engine Results Pages (SERP). We’ve broken down the latest SEO updates for 2021 and how you can take advantage of them to increase your website’s search engine optimization and in turn, website traffic. 

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Building Your Website in 10 Easy Steps

So you’re ready to start building your own website, but not sure how? This is an exciting time for you and your business! A little scary, perhaps, but now is not the time to get cold feet and is definitely not the time to be a perfectionist.

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Digital Marketing Trends for 2021

I’ll admit it – I can’t predict the future. Especially when it comes to online. It is impossible to tell what digital marketing trends will emerge in 2021. As we continue to deal with the effects of the global pandemic, there’s one thing we do know: technology is evolving faster than ever and it can be a huge opportunity for us all.

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